PROJECT
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Village Song brings music therapy to Alzheimer’s patients. A movement and a school, Village Song’s goal is to change the last ten years of life for the most ignored people in our culture. Thirty years of science confirm that music can help make that change.
Village Song had just decided on a name when they asked us to help them write a website and reach out to local therapists and musicians to train in the founder’s methods. Today, practitioners work in memory care centers throughout the Bay Area.
TAGLINES, COPYWRITING
​Village Song Taglines
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Bring the Universal Power of Music to Alzheimer’s Communities
Singing Drumming & Dancing with Alzheimer’s Communities
Village Song Website
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Village Song—We’re a School and a Movement
From the start our mission has been twofold: to use the universal power of music to better the lives of Alzheimer’s patients and to offer musicians and therapists a sustainable way to enrich their careers while extending our reach.
The First Participatory Music Program for Alzheimer’s Patients
Village Song was founded by Bay Area musician Lior Tsarfaty. Lior was one of the first musicians to make music with Alzheimer’s communities not for them. In 2012 after consulting with memory care therapists and other musicians Lior brought Village Song to a local memory care facility with wonderful success. Five years later unable to meet the ever-growing demand for the program he founded Village Song School so he could share his method with therapists and other musicians.
Two Levels of Commitment
After completing the course and gaining an intimate understanding of the Village Song Method you’ll receive a graduation certificate. At this point you’re qualified to employ the spirit of the method anywhere you go and to use ideas you’ve gleaned from the training but you can’t claim to be a qualified practitioner.
To work as a fully qualified practitioner you’ll need to become a Certified Village Song Practitioner a designation that requires a personal evaluation of your skills by a Village Song Trainer. To be certified you’ll need to prove your knowledge of the Village Song’s curriculum and your ability to apply it. You can accomplish this in a number of ways including demonstrating your skills directly with memory care patients.
Get Certified. Become a Practitioner.
Becoming a Certified Village Song Practitioner takes more time and dedication but it’s well worth it. The designation allows you to take the Method wherever you’d like even if you personalize it. You’ll also be able to use the Village Song logo in your marketing materials and as the program grows in reputation your practitioner certification will become increasingly valuable.
Reap the full benefits of the training and enjoy a meaningful career as a Certified Village Song Practitioner.
